“Lifestyle Drugs: Pharmacology and the Social Agenda”
Rod Flower
Question 1:
What is a so-called “lifestyle drug”? Is it merely “a medicine that is used to satisfy a non-health related goal or is used for treating problems that lie at the margins of health and well-being”? (Flower, p. 19) Consider, for instance, sildenafil (erectile dysfunction), minoxidil (male pattern baldness), estrogen/progestin (birth control), and madfinil (jet lag). Are these mere lifestyle drugs? What about bupropion (nicotine withdrawal) or orlistat (obesity)?
Question 2:
Who is the patient (or does it even make sense to talk about patients in this context)? Usually, when we think about patients, they are sick or ill individuals receiving a therapy of some sort. But are the people who take lifestyle drugs really sick?
As Flower asks, “When does a ‘need’ become an ‘illness’ or when does an ‘aspiration’ become a ‘legitimate’ therapeutic goal?” (p. 20)
Before we can address this, we need to have a sense for what counts as an illness more generally. But “illness” is a concept that similarly eludes definition. The same can be said about “health.” While illness and health exist on a continuum, it is hard to specify when one ends and the other begins even if there may be paradigmatically clear cases of each. For instance, the WHO defines health as “complete, physical, psychological, and social well being”—which is a standard that few will ever satisfy.
Two Test Cases: (a) Baldness (with accompanying psychological problems), and (b) Social phobia (with accompanying psychological problems).
The worry: “We risk turning natural expressions of human behavior into a “disease” that requires—or would benefit from—drug treatment” (Flower, p. 21).
This is sometimes called The Problem of Medicalization
As Flower points out, “with a growing understanding of the genetic contribution to diseases and other human characteristics, many more of mankind’s woes are likely to be perceived by the lay public as being beyond personal control and thus a legitimate target for drug therapy” (p.21).
Question 3:
Who should prescribe lifestyle drugs? There are several factors fueling medicalization—e.g., internet access, disease support groups, patient consumerism, and direct advertising by pharmaceutical companies. One problem with lifestyle drugs is that they tend to encourage self-diagnosis (which is a boon for the drug manufacturers)—which can put problematic pressure on medical doctors to prescribe the drugs (assuming, of course, that “patients” can’t just get the prescriptions filled on-line, thereby by-passing the medical professionals). As Flower observes: “as the range of lifestyle drugs increases, we risk forcing physicians to act as social engineers or, at least, arbiters of the social norm” (p. 24).
Question 4:
Who should pay for lifestyle drugs? Needless to say, insurance providers are worried about the rise of lifestyle drugs, which negatively affect their bottom line. As Flower points out, “there is legitimate concern that a system devised primarily to provide money for the treatment of illnesses should also be used to pay for drugs for which there is no compelling clinical argument” (p.25). One move that governments and insurance providers will make to cut costs associated with lifestyle drugs is to limit or refuse reimbursement. Rationining becomes especially problematic when money is spent on lifestyle drugs rather than more conventional medical treatments, etc.
Question 5:
Who bears the risk? How should we go about balancing the risk-reward equation when it comes to lifestyle drugs? This is often difficult in the case of traditional therapeutic uses of medicine. But, as Flower points out, it is even more difficult in the context of lifestyle drugs. After all, “when ‘healthy’ people take drugs, who decides what level of side effects is acceptable, and who bears the costs of treating any ensuing iatrogenic disease? We are once again on treacherous ground, but a clue can be found in out attitudes to other ‘risky’ activities [e.g., highways and smoking]…the bottom line seems to be that if the intrinsic value of a product to the individual is sufficiently high, and the risk is voluntary, then most people will accept it willingly” (p.27). But that people will accept the risk, descriptively speaking, doesn’t provide us with any evidence that they should accept it, normatively speaking. Given what Flowers said earlier in the piece about medicalization and self-diagnosis/prescription, I think this is a bigger problem than he lets on. As drug manufacturers bypass medical experts and pitch their products directly to “consumers,” it becomes increasingly likely that the consumers will under appreciate the risks (however detailed and hilarious the list of risks happens to be)
Question 6:
What can we expect moving forward? Flowers starts by helpfully suggesting that there are not technically lifestyle drugs only lifestyles usages of drugs. As he says, “drugs are just chemical substances that affect our bodies and our minds and that can be put to many different uses, some obviously therapeutic, some more recreational, and some directed towards satisfying other human aspirations” (p. 27). It is nevertheless clear that the issue of lifestyle usages of drugs for enhancement rather than therapy is here to say. Consider, for instance, the dystopian vision contained in Huxley’s prescient Brave New World. After all, the “pharmacologic jewel in the crown of his imaginary society—and surely the ultimate lifestyle drug—Soma” was designed to give people a “holiday” from reality. Are we on the verge of crossing the point of no return when it comes to the pax pharmacologica Huxley was warning us about?
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